- Kara McMaster
- Posts
- I learned the hard way
I learned the hard way
—don’t do this.
Back when I was trying to grow my business, my days looked like this:
Spend hours manually reaching out to leads.
Track follow-ups on sticky notes and spreadsheets.
I felt like I was doing everything right... but had no results to show for it.
I didn’t have a process. I didn’t have leverage.
So I did what felt obvious—I worked harder.
Longer hours. More DMs. More frustration.
And then it hit me:
There’s a difference between doing outreach and doing effective outreach.
That’s when I built what we now call the Outreach Automation System.
It’s simple:
Eliminate time-wasting tasks with smart automation.
Double down on the actions that drive real results.
Leverage a team to implement a proven, repeatable playbook.
The result?
A system that books calls while you work on your business—instead of being stuck in it.
Now, we’re hosting a workshop to show you how to build it for yourself. It’s only $100, and if you can’t make it live, you’ll still get access to the recording.
P.S. Want in? Grab your spot here: https://casharchitects.com/outreach-automation
Talk soon,
Kara