- Kara McMaster
- Posts
- Play This Right, and Prospects Come to You
Play This Right, and Prospects Come to You
Here’s how it works:
Most people in sales get this backward.
They chase. They follow up. They beg for attention.
But here’s the thing: chasing is low-status.
And when you’re low-status, you lose the deal before it even begins.
The best in the game don’t chase. They pull.
I call it The Gravity Game.
The Gravity Game positions you as the center of your market. Instead of scrambling for attention, you attract it.
Instead of proving your value, you hold frame—and they come to you.
Here’s how it works:
1️⃣ You Hold Frame in the DMs
Every DM is a status game. Prospects are testing you, even if they don’t realize it.
When you chase, over-explain, or try too hard to impress, you lose frame.
But when you hold frame, they feel it. You’re calm, confident, and unshaken. Every word signals: I’m the prize.
2️⃣ You Attract, Never Chase
Chasing is needy. Needy people don’t close deals.
Instead, you set the tone. You’re clear about who you work with and why you’re the best option. The subtext? You need me more than I need you.
3️⃣ You Build Curiosity and Desire
Instead of dumping all the answers upfront, you share just enough to pull them in.
It’s not about pitching harder. It’s about creating intrigue. By the time they ask to work with you, they’re not looking for options—they’re looking for a yes.
This is how you stop scrambling for attention and start commanding it.
This is The Gravity Game.
And it’s exactly what we teach inside Cash Architects.
We’ll help you build the positioning, messaging, and systems to make prospects revolve around you.
No chasing. No neediness. Just authority that pulls them in like clockwork.
Cash Architects is officially open.
If you’re ready to stop chasing and start playing The Gravity Game, reply to this email with “gravity.”
-Kara
P.S. It’s $200 upfront and $200 a week to install a growth engine that puts you at the center of your market. Reply with “gravity” and let’s make it happen.