- Kara McMaster
- Posts
- Scale Smarter in 2025:
Scale Smarter in 2025:
The Founder's Formula
Hiring too soon is the fastest way to kill your momentum.
Let me explain.
The most successful founders I’ve worked with all had one thing in common:
They mastered sales first.
They didn’t outsource it to an agency.
They didn’t throw money at a sales rep to “figure it out.”
And they definitely didn’t hire before creating systems that predictably book and close new business.
Here’s the harsh truth: If you’re still relying on referrals to grow, no one else can (or should) build your sales process for you.
Why? Because crafting your messaging and offer is a skill—one that only you, as the founder, can truly master.
If you delegate it too soon, you’re building a house with no foundation.
This is exactly why I’ve seen businesses stall out, but also how I’ve helped founders add $100K in 30 days when they embrace the formula.
In 2025, it’s time for you to step into the role of a sales-driven CEO.
That’s where we come in.
Inside Cash Architects, we’ll help you:
Break free from the referral trap.
Add a $1M/year growth engine that converts cold leads into high-value clients.
Do it in just 90 minutes a day.
Our 16-week plan is simple and proven:
Phase 1: Book two new meetings per day and generate $20K/month.
Phase 2: Build out your outbound system and hit $50K/month (while removing yourself from the process).
Phase 3: Scale with a sales team to hit $84K MRR—and work less.
The next intake opens today.
Want in?
Reply with “growth,” and I’ll send you the details to claim your spot before it’s gone.
This is your chance to own your sales system—and scale like the greats.
-Kara