Want to Finally Stop Guessing at Sales?

If you want to crush 2025, do this:

Author

Kara McMaster
December 21, 2024

As founders, we wear many hats.

You manage your books, handle operations, lead, hire—and somehow, you’re supposed to master marketing too.

But here’s the thing: Most founders don’t.

Most founders are “product guys.”
They’ve nailed their product or service, but when it comes to turning total strangers into sales calls?

Crickets.

And for some reason, they think they’ll get a “pass” on learning it.

If you want to crush 2025, you need to become a Sales-Driven CEO.

Here’s what that means:

  • Knowing the exact numbers needed to hit your revenue goals.

  • Understanding what every team member is doing and what benchmarks they must hit.

  • Having a system that turns cold leads into warm buyers—on demand.

For our partner companies, we’ve already mapped out 2025.

  • They know exactly how many people they need to reach out to.

  • How much ad spend they need.

  • And their precise cost per acquisition.

Do you know these numbers?

If your answer isn’t a “HECK YA, KARA,” we’ve got work to do.

Because before you can scale, you need a machine that brings in calls with your ideal clients consistently.

Step one? 

Launch an outbound campaign.

Why outbound first?

Because it’s the fastest way to test and find the messaging that:

  • Solves your client’s biggest problem.

  • And positions your solution as the new way to solve it.

If you’re thinking, “Heck, how do I even start, Kara?”—I’ve got you covered.

We’re hosting a live workshop to help you build this machine step by step.

Here’s what we’ll do together:

  • Use our 10M Swipe File (the exact scripts we use to book calls for ourselves and our partner companies).

  • Craft & optimize your messaging live on the call.

  • Show you how to book 1–2 appointments daily using LinkedIn—without wasting hours.

Details You Need to Know:

  • Date: Tuesday, January 2, 2025, at 1 PM EST.

  • Price: $100 (money-back guarantee).

  • Deadline: Must grab your spot by Jan 1, 2025.

Can’t make it live? 

No problem—you’ll get access to the recording. But if you want us to workshop your messaging, be there live.

P.S. Waiting until January to "figure it out" isn’t the move. A sales-driven CEO builds momentum before the year starts. Join us, and by the end of the workshop, you’ll have a system that books daily calls with your dream clients.