Why Most Sales Are Lost Before You Ever Make the Offer

I remember watching a movie about high-flying lawyers as a kid, but there was one line that stuck with me:

“Never ask a witness a question you don’t already know the answer to.”

That line has shaped my entire approach to sales.

Because in sales, the rule is almost the same:

Never make an offer to a prospect unless you’re certain they already see your product or service as the ONLY solution to their problem.

Here’s Where Most People Lose Deals

Once you make the offer, you’ve shown your hand. There’s nothing else to play.

So before you ever pitch, you need to know:

• Does this prospect see me as the right person to solve their problem?

• Do they believe my offer is the best possible solution?

• Have I eliminated any uncertainty about moving forward?

Most founders get objections because they made the offer too soon.

They didn’t ask the right questions. They didn’t uncover the real problem. They didn’t guide the conversation in a way that made the decision feel obvious.

Inside The 6-10 Close Workshop, I’m Breaking This Down

In this live workshop, I’m teaching:

• The exact questions you need to ask to remove objections before they happen

• How to uncover your prospect’s real challenge better than they can

• The 1-2-3 Close Method that makes the offer feel like the next natural step

We’re running a special early bird price for the next five days—you can grab your ticket for just $100 before it jumps to $297.

Bonus for attendees:
You’ll also get The Close More Deals Cheat Sheet—a ready-to-use list of powerful sales questions designed to position your offer as the only solution and close more deals with confidence.

Grab your ticket here → https://casharchitects.com/the-6-10-close

See you inside,
Kara